Yet another offer that spoils the market? October 13, 2006
Posted by CS in : General , 1 comment so far Tag:click flipping, death of adsense, derek gehl, internet marketing, joel comm, limited offer, project xPhew… It has been an exciting past week or so, for the active Internet Marketer.
There have been so many HUGE product launches, such as Joel Comm’s Instant Adsense Templates, the launch of Affiliate Project X, and the Click Flipping concept by Mr Death-of-Adsense, Scott Boulch.
It’s finally time to take a breather…
E-Commerce - How To Prevent Download Theft October 2, 2006
Posted by CS in : Home Based Business , add a comment Tag:automated downloads, digital products, dlguard, e commerce, ebay, home based business, internet marketing, internet money, paypal, prevent download theft, secure downloadsIf you sell digital products online, you are probably already familiar with the growing problem of your e-books, etc. being stolen. This is how it works and how you can prevent it.
A visitor to your site buys your product; for example an e-book. Soon after downloading her purchase, she visits a forum and supplies the link to the page containing your download information to all the members. Before you know it, thousands of people are downloading your e-book! These people are stealing from you and you are unaware of your loss!
Many of these would have bought your e-book, so you could have lost hundreds of dollars!
Or take another case. You set up your sales page using PayPal. Now your simple PayPal button script is visible on your sales page if someone bothers to “View Source”. They can see where to download from and bypass the Payment page. Now PayPal will let you encrypt the button so only gobbledygook shows up in the source. But I have found a problem in that you cannot include redirect and thankyou pages inside that script, so you can force people to pay you, but then the supply of their goods is messy and involves email back and forth and so on.
In another case I have seen, the PayPal page was encrypted to prevent access to a download page, but the payment amount could be changed, so an expensive item could be purchased for 1 cent!
Fortunately, there are ways to prevent this download theft. The simplest method which I have come across recently involves using a third party that provides an encrypted script that secures your PayPal or other payment links and download information that you copy onto your website.
Search Engine Optimization Versus Pay-Per-Click October 1, 2006
Posted by CS in : Search Engine Optimisation , add a comment Tag:internet marketing, internet money, Pay Per Click, PPC, quality content, Search Engine Optimisation, Search Engine Optimization, seo, targeted keywords, website traffic strategiesMany people do anything and everything to get traffic to their website. But what are actually the best ways to get traffic to your website? Well, I decided to narrow it down to two strategies: SEO and PPC. People tend to use one or the other, but throughout this article I want to discuss the benefits of both and why you should use both methods to your advantage.
Lets kick things off with SEO…
